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    Marketing Instructor Thomas Karam led a seminar for LSU Executive Education's recent branding workshop for former NFL athletes.

     

    LSU EXECUTIVE EDUCATION TEACHING MLB PLAYERS THE GAME OF BUSINESS

    November 8, 2011

    BATON ROUGE – LSU Executive Education, part of the Stephenson Entrepreneurship Institute, will host its second annual “Beyond the Game: Transitioning from MLB to Your Next Career” November 10-13, 2011.

    According to LSU Executive Education Director Robin Kistler, the program is specifically designed for retired or about to be retired Major League Baseball players and will prepare former athletes for life after the game, with a focus on business acumen and skill development. The program is following in the successful footsteps of a similar workshop held for NFL players by LSU Executive Education.

    “We were thrilled at the positive response we received from the participants of the NFL program,” Kistler said. “There is a real need to help these players realize that life after professional sports can be the beginning of a new and exciting future. The information we provide in these courses is tailored specifically to the players’ needs, so they walk away with pertinent and practical information that they can implement immediately once they return home.”

    Faculty from the E. J. Ourso College of Business, former professional baseball players and leaders in the local business community will provide instruction on a range of topics, including:

    • Building a World Class Brand
    • Building Your Business Knowledge
    • Entrepreneurship
    • Creating an Action Plan for Success
           

    Athletes will have the option of attending nine classes, a series of breakout sessions and extracurricular activities over the course of the three-day program.

    Pete Bush, owner of Horizon Wealth Management and first baseman for LSU’s first three College World Series teams, knows firsthand the benefits of a transitional program for athletes.

    “Having helped many players go through their own transition from the game, what guys need most at this stage is information, direction and a path to follow,” Bush said. “This program provides all of that and more.”

    Executive Education, part of the Stephenson Entrepreneurship Institute at LSU’s E. J. Ourso College of Business has prepared individuals and organizations to meet the challenges of a rapidly changing workplace for nearly 50 years. Highly relevant courses are designed to provide an immediate impact and serve as a resource in determining the best course of action for a business owner to take. For more information, visit executive.lsu.edu or call 225-578-1190.

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    Wendy Osborn Luedtke
    LSU E. J. Ourso College of Business
    225-578-8865